Project Info
To celebrate Tripadvisor's one billion reviews milestone and the return of travel in 2021, the company felt like it was time for a new and bolder future vision.
I lead our company's brand identity projects, including redesigning the iconic Tripadvisor sticker, which is displayed in the storefronts of restaurants, bars and shops across the globe. See if you spot any of these in the wild!
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Role: Art Director, Designer (Brand Identity, UI)
Created in-house at Tripadvisor
Tripadvisor Plus Landing Page
Worked with the Product team to design the Tripadvisor Plus landing page, which is an annual subscription program with travel savings.
Social Media Templates
Designed a series of Instagram story and in-feed post templates that incorporates the tripadvisor.com site's search UI, paired with photography that evoked a sense of playfulness.
Presentation Templates
Designed an extensive set of easy-to-edit company presentation templates that can be used internally and externally.
