Project Info — Tripadvisor x HBO Max
Sponsored by HBO Max, "Pride Guide" is our 2021 Pride Month package celebrating our return to in-person Pride events after a period of lockdowns from the previous year.
I designed a visual identity using video frames as a bordering device as a nod to our sponsor HBO, and to reference our unique moment in time where in-person and virtual events co-exists as Pride Month returns. Background imagery showing pixels and blue skies hints at both the outside and online worlds.
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Role: Art Director, Designer (Brand Identity)
ACD: John McLaughlin
Copywriter: Tino Gonzalez-Kakouris
Designed in-house at Tripadvisor.
Social Media
Translating this visual identity across emails and on social channels, such as Pinterest, Instagram, Facebook and Twitter.
Project Info — Hispanic Heritage Month
The 2021 Hispanic Heritage Month package at Tripadvisor celebrates diverse Hispanic voices, cultures and neighbourhoods from around the world, from dream Latin American trips to authentic eats and everything in-between.
With the theme of celebration, and excitement of travel across Latin America, I developed a visual identity that involves shapes and patterns inspired from Spanish Talavera tiles that originated from Spain, and quickly spread across Mexico and the rest of Latin America.
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Role: Art Director, Designer (Brand Identity)
Copywriter: Tino Gonzalez-Kakouris
Illustrator: Jennifer Dahbura.
Illustration by Jenni Dahbura
Social Media
Tripadvisor.com Homepage Takeover
